I’m Jamie — a former broadcast journalist. I interview sole traders and small businesses, find out what makes them genuinely different, and turn that into copy and materials they can actually use.
You talk. I write. They listen.
The followers aren’t converting.Your social media is growing — likes, follows, all of it — but it’s not turning into customers. Something isn’t landing.
You know you’re good. You can’t prove it.Your business is genuinely brilliant — you just can’t find the words to show people why. Every time you try, it comes out wrong.
Everyone else looks polished. You’re not sure where to start.You see competitors online who seem to have it all figured out. You’re not sure where to begin — or whether it’s even worth it.
For six years, I worked in fast-moving radio newsrooms, where clarity had to be found quickly — and delivered without hesitation.
Every thirty minutes, fresh news had to be written, edited, and broadcast. I interviewed hundreds of people on politics and local issues — from members of the public to national figures — learning how to listen carefully, pull on the right threads, and turn long conversations into short, precise stories people could understand the first time.
That discipline shaped how I work today.
Now, through Heard., I use those same journalism skills to help sole traders and small businesses find the words that truly explain what they do. Not corporate messaging. Not templates. Just clear, honest language built from a journalism-led Discovery Interview — and turned into a Brand Positioning PDF you can use everywhere.
I’ll ask the questions others don’t think to ask, listen properly, and turn what you say into messaging that makes sense — to you, and to the people you want to reach.
Most businesses don’t need more noise.
They need clarity.
“I’ll ask the questions others don’t think to ask.”
Everything begins with a free consultation. No obligation, no jargon — just a conversation about your business and what you need.
A relaxed, no-obligation call. We talk, see if it’s a good fit, and go from there.
A 45–60 minute journalism-led interview. You talk. I listen and draw out what makes you genuinely different.
Delivered within 48 hours. Your story, your voice, your key messages — ready to use everywhere.
I enjoyed the interview experience. It helped me to get a clear understanding about my business and what I brought to the table. When I read your assessment I felt quite emotional and proud of my achievements and what I represented. There is no way that I could have presented my work in such a heartfelt way — I am truly grateful.
Gosh, you really were paying attention. I felt heard — thank you.
I honestly appreciate the time and thought you put into it. I loved it. There were moments where I actually felt quite emotional — as you captured things so accurately, it felt very seen.
The Discovery Interview is where everything begins — and at £149, it’s the best investment your business will make. Once I know your story, I can produce whatever you need. Everything beyond the starter is quoted personally, fairly, and without fuss.
The consultation is always free. No commitment until you’re ready.
Once I know your business, I’ll quote you personally for anything else you need. Everything is built from the interview — no guesswork, no templates, just the right tools for your business.
Messaging & Copy
Social media bios · Founder story article · Website copy · Customer avatar profile
Social Media Content
30-day posting playbook · Ready-made captions · Designed social posts
Web Presence
Single-page website · Landing pages · Online profile setup
Book your free consultation — no strings, no jargon, just a good conversation about your business and how I can help.